At the All-American Bowl for one game only, the best high school football athletes came together to put their skills on display. This concept was a celebration of that moment and a testament that lightning doesn’t strike in the same place twice.
Reflective materials and finishes were used to tell the story of lightning strikes. Mint was used to accent the grey bases, which matched the uniform color direction.
Color + Materials: Charlie Kirihara
Comms: Drew Gilges, Nathan Hawthorne
Concept/Apparel: Jaison Williams, Christian Montgomery, Josh Van Winkle, Kendra Hurst - Heard, Tinaka Chaney
Footwear Design: Tom Hartings, Aric Armon
Glove Design: Mitch Bernarding
Graphic Design: Brett Superstar
Photos: adidas US Football, Oscar Castillo
Product Development: Eric Chapman, Mike Carriero, Bobby Ho
Product Management: Tyler Murphy, Chris Williams
